How to optimize Google My Business | Tips to optimize GMB

Vini Jain
Nov 6, 2020
2 min read

Google My Business (GMB) is a free and easy-to-use tool from Google that helps business owners to manage their online presence and get an appearance on Google search engine result page (SERP) and Google maps.

Google my business listing is visible in 3 places.

- Knowledge panel

- 3 Pack

- Google Map

Here we have listed some of the best tips which will help you optimize your Google my business listing and rank it on top as well as get more visibility and leads.

How to optimize Google My Business

1. Enter Complete Data fo Your Business

- Business name

- Address

- Operating Hours

- Phone Number

- Appointments URL

- Website URL

- Short Name

- Description

2. Choose the appropriate Category very carefully

3. Include Keywords in your Title and Description

4. Keep Business Operating Hours Accurate, Mention the special days also

5. Add Photos of high-quality images of your business. These are the different kinds of options that you can use

- Cover Photo

- Interior Photos

- Video

- Additional Photos

- Logo

6. Manage & Respond to Customer Reviews

Whether it's a positive or negative comment, Reply to all reviews and comments in a positive way.

7. Get as much review as you can.

Create and share the short link of your business listing to your friend, family, and customer and ask them to give a review of your product or service.

8. Enable the option and let customers message you

9. Update the post on a regular basis. (Minimum weekly 3 posts)

10. Use the Product Catalog Effectively.

List you all product and services with a small description and price range.

Actions that customers can perform on your GMB.

- Visit your website.

- Request directions.

- Call you.

- View photos

These are the actions that customers can perform on your GMB Listing. Track these data to know more about your customers' behavior.

Hope this post will help you to optimize your Google my Business Listing. To know more on "How to optimize your Google my Business Listing" Click here